Facebook Ads Manager

When you have several users messaging your Facebook Page, BotDistrikt stores their targeting information. This customer data can be exported and re-used in your other Facebook Advertising Campaigns.

Custom Audience

You may create a Custom Audience for your Facebook Ads directly from your user base of people who have messaged your bot in the past.

From your bot account, go to Users

Under Filters, add a new filter with





This filters your Facebook Messenger users only

Under Actions, select the action Export rows to CSV

Download the CSV File, you will be able to see your users' data including their Facebook PSIDs

On Facebook Ads Manager, click on Audiences, and click on Create a Custom Audience

Select the Source Customer list and click Next

  • Follow the steps in the wizard

Prepare List

  • Click Next

Select List Type

  • No Customer Value

  • Click Next

Add Customer List

  • Upload a List

  • Select your exported CSV file from BotDistrikt

  • Relevant categorization (e.g. Messenger Users from my chatbot)

  • Click Next

Map Identifiers

  • Under the Mapped tab, map the column Facebook PSID to Facebook Page User ID

Now under the Action Needed tab, look for Facebook PSID.

Click on Enter Facebook Page IDs.

  • Enter your Facebook Page ID here

  • You can find your Page ID on Integrations > Messenger in BotDistrikt

  • It should now successfully be mapped

  • Click Import & Create

You can now use this Custom Audience in your Facebook Ad Campaigns

You may also create 'Look alike' Audiences to target users with similar interests to your Custom Audience.

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